UA | tutorials

It can be hard to make sense of the data in the GA360 BigQuery export tables. Our tutorials show you - step by step - how to utilise Google Universal Analytics data in BigQuery.
Dec
22

Tutorial: How to combine public global weather and Google Analytics data in BigQuery (GA4 / UA)

10 min read
Dec
20

How to replicate the 'Conversions | (Enhanced) Ecommerce | Shopping behavior' funnel report (UA)

2 min read
Nov
23

Tutorial: How to create your own custom channel grouping (UA)

5 min read
Nov
16

Introduction to Google Analytics 360 export data in BigQuery (UA)

5 min read
Oct
31

Tutorial: How to replicate the 'Behavior | Site content | All pages' report (UA)

12 min read