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UA | Universal Analytics

It can be hard to make sense of the data in the GA3 BigQuery export tables. Our articles show you how to utilise Universal Analytics data in BigQuery.

— A collection of 38 posts
October 2020

How to replicate the 'Audience | Mobile | Device Category Overview' report

October 2020

How to replicate the 'Audience | Technology | Browser & OS' report

October 2020

How to replicate the 'Audience | Geo | Language' report

October 2020

How to replicate the 'Conversions | Goals | Reverse Goal Path' report

October 2020

Tutorial: How to query and calculate goals based on urls and/or events

October 2020

How to replicate the 'Audience | Behavior | New vs Returning' report

October 2020

How to replicate the 'Audience | Geo | Location' report

October 2020

Tutorial: How to query multiple 'ga_session' tables with '_table_suffix'